PROJECT TYPE / BRAND REFRESH & LOGO DESIGN
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CLIENT / TORRENS ARMS HOTEL
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PROJECT COMPLETE / 2025
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PROJECT TYPE / BRAND REFRESH & LOGO DESIGN
🪩
CLIENT / TORRENS ARMS HOTEL
🪩
PROJECT COMPLETE / 2025
🪩
PROJECT TYPE / BRAND REFRESH & LOGO DESIGN 🪩 CLIENT / TORRENS ARMS HOTEL 🪩 PROJECT COMPLETE / 2025 🪩 PROJECT TYPE / BRAND REFRESH & LOGO DESIGN 🪩 CLIENT / TORRENS ARMS HOTEL 🪩 PROJECT COMPLETE / 2025 🪩
Torrens Arms Hotel
As part of a $2 million refurbishment in 2025, the Torrens Arms Hotel expanded with a new sports bar and outdoor courtyard.
The challenge was to refresh the TA brand and create two sub-brands that positioned the venue as a premium dining and social destination.
challenge
Photos courtesy of Outline Creative
I led the rebrand, developing palettes, typography, signage, and rollout assets. Each sub-brand was designed with a distinct style while staying connected to the updated TA identity.
SOLUTION
results01
Brand refresh with two new sub-brands.
02
Perception change from ‘just a pub’ to a food and experience destination.
03
Strengthened position within the Mitcham area.
PROJECT TYPE / BRAND REFRESH & LOGO DESIGN
🪩
CLIENT / TORRENS ARMS HOTEL
🪩
PROJECT COMPLETE / 2025
🪩
PROJECT TYPE / BRAND REFRESH & LOGO DESIGN
🪩
CLIENT / TORRENS ARMS HOTEL
🪩
PROJECT COMPLETE / 2025
🪩
PROJECT TYPE / BRAND REFRESH & LOGO DESIGN 🪩 CLIENT / TORRENS ARMS HOTEL 🪩 PROJECT COMPLETE / 2025 🪩 PROJECT TYPE / BRAND REFRESH & LOGO DESIGN 🪩 CLIENT / TORRENS ARMS HOTEL 🪩 PROJECT COMPLETE / 2025 🪩